I follow someone on Medium who does daily vlog-style videos on YouTube.
Every morning, like clockwork I receive a notification from their YouTube channel. This probably happened for two weeks, until one day I finally opened the notification and watched the video.
It was pretty standard: Breakfast, working out, talking about client projects, yadda yadda. It wasn’t the most riveting content, but it wasn’t bad either.
When I scrolled down to check out the comments, there were none. All there was, was one dislike.
For some reason, this bothered me.
I imagined this individual working 5, maybe 6 hours a night to get that video out at 7 am. The next morning it’s a few views and then:
I gave a thumbs up to balance it out and went about my day.
Clearly, as he should be, this person was unfazed. I’m still getting notifications every morning.
That’s part of it though, right? This whole social media thing…putting ourselves out there.
Thinking something is awesome and throwing it out to the wolves just to be gobbled up. Having a sense but never knowing fully what the result will be…
It’s made me develop thicker skin.
When I first started writing on Medium, I didn’t care about claps, I couldn’t care about claps. There were no followers. I was basically writing to myself and had little to no expectations.
Later, I started to submit to some publications. A few of my articles did “well” and as I slowly started to grow, so did my expectations. When some of my articles didn’t perform as well, I felt disappointed. Sometimes it messed with my idea generation for the next article because I was thinking about how the last article performed.
I realized getting my emotions tied to how well or not well my posts were doing was ridiculous. A couple of weeks ago I lowered my expectations again. Back to the basics — it’s been freeing.
Last week, some of my posts didn’t perform as well they usually do. I checked a couple other accounts, saw their numbers were down too and figured it could be due to some changes Medium made. Maybe that was the case, maybe not.
I wasn’t overly concerned.
The numbers both matter and don’t matter. Overall I am making progress– it’s just a matter of persisting in the long game.
Thank you for reading! ❤